Rusty Reid Uncovers Decades-Old Lost Album ‘The Unreasonables’

Guess what, Rusty Reid is back on our pages! Only, this time not regarding his solo project, but rather about a band he used to lead during his youth. The story behind it is truly interesting. The group apparently recorded a double album packed with power-pop, rock-leaning songs, then walked away from it and left it unreleased. Reid takes it with a grain of philosophy: “Time-travel forty-something years back and listen to a woulda, shoulda, coulda rock band that fell through the cracks and was never heard.”

Well, that very same album, ‘The Unreasonables’, has now been released into the wild, championed by Northern Latitudes Records and Rio Paso Music Publishing. In it, we find a whopping nineteen tracks, all oscillating between fuzzy guitar euphoria and more posed, poppy efforts. We don’t have exact dates for the recording sessions, but we suspect it was the early 80s, as ‘The Unreasonables’ holds a certain 70s flair, a wholesome rock’n’roll imprint that makes it quite nostalgic and retro. 

In terms of quality, it still holds its weight, as does the songwriting, with Reid showcasing his lifelong passion for music. Truthfully, they are all catchy songs, and who’s to say they wouldn’t have been hits of their era? Everything sounds great, and while their appeal today might be limited, especially for younger generations, keen listeners out there might find it welcoming and heartwarming.

Recommended! Discover ‘The Unreasonables’ on Spotify:

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