A successful and productive creative figure, Award-winning singer and songwriter Jamie Alimorad boasts a wealth of experience in the music industry, with thousands of followers spread across multiple platforms. Such a strong audience is not a surprise; hypnotized by Alimorad’s potent and eclectic vocals, we too feel the need to bow to the Los Angeles-based talent, a fierce interpreter of modern pop through elegant melodic flair.
‘Fade Into You’ is Jamie’s latest effort, a power ballad that connects the dots with Alimorad’s guitar-powered beginning. Originally written as an EDM piece in challenging personal circumstances, the single then found an anthemic pop livery thanks to producer Jordan Sherman – a process that Alimorad refers to as “demixing”.
Intrigued by the project, we caught up with the American artist to learn more about his artistry and future goals… Interview below!
Hey Jamie, how is it going? Thanks for chatting with us! I dived into your catalogue a fair bit, and I appreciate your overall eclecticism and commitment to the craft. I’d like to start with a rather philosophical question: What does music mean to you, and could you imagine a version of yourself not dealing in art?
Thanks for having me! Great to be here! What a question to start with! I believe music is the lifeblood of the human condition. Our very existence is rhythm, and today we often talk about “vibes” and “energy” so much, which is essentially how that rhythm moves across time and space. It impacts people in different ways. I couldn’t imagine myself without it.
Your current work is the result of a long journey; what were some of your early influences, and what motivated you to become who you are today?
My life changed when I was five years old and I heard Steve Lukather’s guitar burst out of The Tubes’ hit song “Talk To Ya Later.” I never heard anything like that before! The excitement was immeasurable! I played it again, and again, and again. The Tubes are my favorite band, and I believe “Talk To Ya Later” is the best rock song of all time. The Beatles were a transformative influence when I was in middle school. Right around the time I started my first band, I became obsessed with them. They are the ultimate masters of the pop and rock world. Richard Marx, Rick Springfield, Toto, Bryan Adams, David Foster, Gino Vannelli, and Kenny Loggins are also major influences.
Focusing on the present: You have recently released ‘Fade Into You’, an energetic, uplifting anthem that’s charming and potent. Compared to previous albums (such as 2019’s ‘This is Tomorrow Calling’) the track takes a different sonic approach, with a heightened guitar-based sound and veiled rock influences. What prompted you to make a change?
I started as a pop/rock artist. Bands were still cool at the time, but as the scene changed, it became more and more about a hard rock sound that I didn’t fit into. When I started working with Gino Vannelli on ‘This Is Tomorrow Calling,’ we decided the best approach was to write the best songs I could, and then see what arrangement fit them best. Genre didn’t really matter, but we wanted an album centered around my voice. It just so happened to be more pop, singer/songwriter, adult contemporary. Gino’s sound leans that way, too.
It was an honor to work with him, and I wanted his touch on those tunes. The singles I released in 2022, I did with Gino’s brother Ross. Ross is much more pop, and we took a more understated tone to the music we did. There were hints of guitar, but I wanted more. The turning point was the shows in 2024. I started to throw in songs from my first album. Tunes that a lot of people weren’t too familiar with. After the shows, I always talked with people in the audience, and I was constantly getting asked when those songs were going to come out. I told them they’ve been out for 10 years, and they were shocked! I knew the time was right, and I wanted the guitars to be front and center again.
Sherman has been working on the production for ‘Fade Into You’ under your direction. First written as an EDM piece, the record then got ‘demixed’, as you describe it. Can you clarify such concept, and did the final result match what you had in mind?
My ex-girlfriend was a big club/EDM girl. I love going out to a club, but the musician in me cannot turn off. That music doesn’t do anything to me. I just find it very formulaic. We were out one night, and I made a comment about how predictable the song playing was, and she basically said, “If you think you can do better, then do it!” As Michael Jordan said, “I took that personally.”
I was dealing with a mitigation of a flood in my apartment last spring, and was confined to my bedroom. I was stir crazy and decided in that moment I was going to write an EDM tune. I literally did it in about 10 minutes. I made a demo that night and sent it to her the next day. She didn’t believe it was me! I played it for a few other close friends, and they all loved it! I knew the song was good, but it wouldn’t fit my artist project in that style.
I met my producer, Jordan Sherman, through a mutual friend. When I met with him in his studio, I showed him the song. He loved it! I told him I want to do it like a band would – hence the “demix.” At the time, I hadn’t committed to a style, I just knew I wanted it to be like a band. When we got together again in January I said I wanted to go more rock, and it just clicked.
Do you feel more confident writing music alone, or within a team?
It depends. I call myself a Costco writer – I tend to write in bulk. When I get a good idea, it cascades into several good ideas, and sometimes I have a hard time keeping up. Then there are times when I’m really stuck. I enjoy collaborating with people, especially when each party brings a unique flavor to the table.
You are a talented singer; do you also play any other instruments? What’s the one instrument you have always wanted to play, yet you never learned?
I play a bunch of instruments. Piano, guitar, drums, and various woodwinds from saxophone to oboe. I used to want to be a trombone player, but I think if I had to pick one instrument to learn now it would be French horn.
Artistically speaking, what challenges have the last two years presented you with?
The last two years have been about looking in the mirror. I’m grateful for every opportunity I’ve had. There have been some great moments. It got to a point where I realized I needed something else. I didn’t know what, but I needed something. Those shows from last year were everything I needed. That connection with the audience made everything clear. It opened up the path to all this new music.
What are the next steps for your project? Anything exciting on the horizon?
Yes! There will be many more singles throughout this year and in 2026! While I can’t say yet, if you like “Fade Into You,” you won’t have to wait too long for the follow-up!
