Many of our readers will have likely never visited the Nigerian city of Lagos. It’s a vibrant, global place, one of the most compelling and hyped cultural hubs in Africa as of today. Musically speaking, it’s also been crucial to the development of Afrobeats, mostly defined as an umbrella denomination for a variety of influences and subgenres, be it highlife, pop, R&B, juju, reggae, and dancehall, among others. Nigerian artist Froshdada knows that well, and he’s now trying to give the whole Afrobeats category a newly-found shine and a meaningful flair.
Mission achieved: ‘GAGA’ is exactly what you would expect from Froshdada. Recorded in Lagos itself, the record feels hypnotic and groovy, a slice of unfiltered afrobeats charisma with a contemporary twist. Furthermore, it carries a timeless production, making for a piece that will certainly stand the test of time.
Reiterating the purposeful creative ethos that propels the record, Froshdada explains: “Afrobeats seems to be declining, and artists don’t wanna work hard to drop a meaningful song, they just release mediocre songs and pay for bot streams. I wanna keep to the originality of Afrobeat, and I wanna preserve the real raw Afrobeats music.” The talented artist is certainly honest about what he’s trying to do, paying a passionate homage to a genre that has brought African music to the top of global charts.
Recommended! Discover ‘GAGA’ now: