Part of a new crop of future pop innovators, London-based creative Malaika has recently returned with her latest offering, ‘Pretty Pretty Thing’. Drenched in bubbly, alt-coded production and hypnotic lyricism, the song embarks on honest, introspective songwriting, developing a personal piece that deeply relates to Malaika’s own experience as a young woman. The talented songstress’s vocals shift from hazy energy to bold charm at a moment’s notice, taking listeners on an emotional roller-coaster, yet one that’s playful and uplifting.
‘Pretty Pretty Thing’ follows up on last year’s single ‘for good’, released in April. Such a relatively long pause suggests the potential beginning of a new phase for Malaika. We are confident she’ll find her audience soon; talent doesn’t lie. Delving deeper behind the song’s ethos, we are told: “It is about dressing up, having fun and feeling good in your own skin. It also reflects the comfort of being in a relationship where you can truly be yourself with someone who makes you feel confident and beautiful.”
Recommended! Discover ‘Pretty Pretty Thing’ now: