Sharing an undeniably dance-inducing reggae flair, Trevy James has recently returned with ‘Never Give In’, a laidback yet electrifying cut that takes a sharp turn from the San Diego-based talent’s previous material. It turns out, James is somewhat of a shapeshifter, artistically speaking. Comfortable amidst soulful, jazz-flavoured vibes as he is among reggae and R&B territories, Trevy is first and foremost a wonderful musician and singer, a result of his academic journey at Boston’s Berklee College of Music.
From a sonic standpoint, ‘Never Give In’ is as potent and hypnotic as you would expect. It’s not traditional, pure roots reggae, instead embracing a certain eclecticism in it all (the guitar solo comes to mind). James’ vocals fiercely dominate the listening experience, showcasing a dynamic, lush tone that’s a joy to listen to.
Delving deeper into the single, Trevy explains: “‘Never Give In’ represents a personal mantra in song form. A perpetual reminder to both myself and everyone listening to always stand firm in your truth, authenticity, and purpose, no matter how hard the world around you says otherwise. This one is for anyone who has ever felt doubted, underestimated, or counted out. Never give in, never surrender, and always stay aligned with your truth!”
Recommended! Discover ‘Never Give In’ on Spotify: