Continuing his silent, yet prominent rise to the top, New Zealand-based troubadour and songwriter Jesse Will has unveiled another soothing, reflective and evocative gem, ‘Birds in the Background’. In itself, the record is rather simple, but it’s also hard-hitting. Doubling down on Will’s renowned acoustic, cinematic style, the single finds a path forward that’s relatable and deeply human-driven, a quality that’s central to the whole ethos behind the record.
You see, ‘Birds in the Background’ thrives by contrasting raw and vivid human-made art with the looming danger of Artificial Intelligence, especially within the creative industries. The accompanying music video is the perfect depiction of such a potent concept, featuring 23 artists from around the world being asked to paint birds in their respective styles. This seeks to reaffirm the individuality and uniqueness as a foundational character of every human out there.
Produced by James Kenosha (Birdy, RHODES), ‘Birds in the Background’ showcases once again everything that Jesse Will has to offer: contemporary, sensitive lyricism and lusciously elegant vocals. The listening experience is cathartic and unforgettable, the perfect match for a moment of introspection, or a sunset-powered fragment of nostalgia.
Recommended! Discover ‘Birds in the Background’ on Spotify and YouTube:
